Tell me, kids, how many of you here use pads?
Raise your hands high. What's the matter? You skipped lunch?
How many use pads?
Some of you have sisters or friends who use pads.
Speak to them about it without any hesitation.
It's natural. Mothers, sisters, wives -- All women have periods.
Can any woman avoid having them?
Okay?
Those of you using cloth, have you ever seen a pad?
I have some here. Let me show you.
Take a look. It's not a laughing matter.
You won't even touch them? Can't even look?
Here's the adhesive strip. Remove it and use the pad.
Simple!
Very soon, they're going to be made in your village.
They'll be easily available. The man
responsible for that is standing at the back.
Mr. Muruganantham.
You know my educational qualifications?
Four years in Philadelphia and five years in California -- No!
I'm only a 9th grade-dropout because I
lost my father in my schooling years.
Then I became a workshop helper.
I've designed my own English and I speak it fluently.
Understanding me is your problem.
I know you're educated people.
Your mind's tuned to correct my English
for the right tense and verbs.
That's what usually happens so it won't be a problem.
I intended to offer this machine only
to women like my mother across India.
And I'd been doing that for three years
when one day I got a call on my mobile. Are you Muruganantham?
They couldn't even pronounce my name correctly.
That meant someone educated was calling.
I said yes.
Then immediately I was asked a question:
Are you supplying your machines at the bottom of the pyramid?
I was surprised. As far as I knew,
pyramids were found only in Egypt.
I immediately refused. No. I've never
supplied any machine at the pyramids.
I'm only selling them in the plains of India.
Only then I came to know about the economic pyramid.
So now I know about economic pyramid, bottom
of the pyramid, Below Poverty Line --
And is it fair to say that you come
from the bottom of the pyramid?
Not even the bottom of the pyramid. You
can say from a scrap of the pyramid.
I gave a talk at a conference the other day.
One of the speakers presented something
on the infrastructure field.
I saw only zeros in the presentation.
He was talking trillions. I still don't
know how many zeros make up a trillion.
When I was delivering my speech, I said:
For two days we've talked about money, money, money.
I'm not going to talk about money.
It will be a little different.
If you follow my way, this money will follow you.
What I'm following is the Butterfly Model of Business.
It will suck honey from the flower
but cause no harm to the flower.
So what I'm insisting is that you
do business the Butterfly Way.
Whatever your business, address a
problem faced by the common public.
You can only be healthy if you stop using cloth.
Why am I going on about cloth?
Do you know the implications of using it?
When you get a blood stain on a cloth
you have to wash it. When you do the stain isn't removed fully.
And even if they do wash it
the women are too embarrassed
to dry the cloth in the sun.
Some people will see it and eventually the
whole world will know she's menstruating.
I mean there is that constant taboo effect on
everything that happens inside a woman's pants.
Her family honour rests here.
Not in her brain or abilities.
And not just immediate family but
the entire bloodline's honour.
Extended uncle, aunty -- everyone's honour is lying here.
Since you don't sun-dry the cloth, it's not sterilized.
And since they re-use it again and again
it leads to an ascending infection
which goes into the uterus
and infects all her reproductive organs.
About 70% of reproductive diseases in India
is caused by poor menstrual hygiene.
Indirectly, maternal mortality is also
associated with poor menstrual hygiene.
There have been instances where a lady has died
because an insect ascended through her vagina
and into her uterus, and she died because
of infection due to poor menstrual hygiene.
Actually, Day One was when I saw my wife not using sanitary pads.
That's how it started.
I asked her why she was adopting that unhygienic method.
I wouldn't even use that cloth to clean my scooter.
She replied, Okay, I also know about sanitary pads. I watch TV.
But if your sisters and I start using sanitary pads...
...then we have to cut our family's milk budget.
Then later I came to know it was not only Shanti, my wife.
My sisters, women in my village, in my city...
...in my state, in my country were not using sanitary pads.
I saw a problem in my country. Indian
women are not using sanitary pads.
It was shameful for me.
Finally, India needed a school dropout
to make sanitary pads for Indian women.
Making any other engineering equipment was not
a problem. I could test it in my workshop.
This being a sanitary pad, where could I test it?
I needed a volunteer.
Medical research can be conducted everywhere.
But apart from monkeys and pigs, you need human test subjects.
The only available choices are Africans and
Indians. Western countries still use them.
So I caught my wife.
I thought women used pads every day.
Then Shanti said it wasn't possible.
I had to wait for some time.
The sanitary pad itself, I made it in two
days by getting cotton from a reputed mill.
The only problem was making napkins
with different types of cotton...
Handing them over to my wife...
...Waiting for her feedback... It's a tedious process, no?
Waiting for a month for my wife
to get her period was ridiculous.
At that rate, even after ten years I wouldn't be done.
I needed more women volunteers.
The problem, as you know, is that India
is a conservative and orthodox society.
You broach this subject
and they will look at the ground or around, or up.
Then I had an idea. Why not use medical
college girls as volunteers to test my pads?
I came up with an Answer Sheet.
One side had questions I intended to ask.
The other side was for their answers.
Later I learned it's called a Feedback Sheet.
I went to meet them on a particular day.
I saw only three girls hurriedly filling
up the forms for all the girls.
Even as an illiterate fellow, I knew something was wrong.
I understood that the feedback they were giving was false.
In our district of East Godaveri alone
there are about 500,000 students.
Of which I'd say anywhere between
250,000 to 300,000 are women.
So I'll take it as 250,000.
So 250,000 times 8 napkins a month.
Should be...
That's 2 million napkins.
To achieve that target
how many machines do you think we'll need?
I'll calculate. You just make a note.
Have you not considered tweaking the shape? Something like this?
That's not necessary. It's only for positioning.
Ours has adhesive over the entire area.
Theirs don't, that's why they shift.
Since the whole area has adhesive,
there's no need for wings and all.
So this is how it holds up?
They stick this side on the panties and it holds.
OK, I get it. Maybe the Western product is tailored for
the thongs and other panties the Western girls wear.
And this is perfect for the wrap-around type.
This is for the post-delivery women?
It fits so close to the body, there will be no leakage.
Two men discussing panties.
We're trying to find a solution to a
problem we'll never come across in life.
Actually he has. His research was--
Yeah his research was in an all-together different...
Yesterday I demonstrated what I did eleven years ago.
Now we're going to make an artificial uterus.
This is the story of The Man Who Wore a Sanitary Pad.
You need patience to do this.
After getting their false feedback sheets
I thought hereafter I shouldn't depend on the medical students.
So what I did: I made an artificial
uterus from a football bladder.
I filled animal blood inside the bladder.
As I was walking or cycling, I'd press the bladder.
A dosage of blood would go to the napkin I was wearing.
Whenever I was out, I'd pull at my clothes.
Just to check for stains. I'd become a woman.
And where did you get the blood from?
As I said, I'm a school dropout. Majority
of my classmates run chicken stalls.
The rest of them sell mutton. They kill goats.
So one my ex-classmates is a butcher.
Whenever he was going to kill a goat, he'd
ring his cycle bell in front of my house.
I'd go to his shop and we'd fill hot goat blood in.
With some additive, else it would clot.
That I got from a guy who worked at a blood bank.
Even after mixing in the additive,
it would last for up to an hour.
Then it would clot.
And in this heat it would start smelling?
The smell would come within half an hour.
So I used to wash my clothes and the
football bladder in a public well.
The whole village thought I had a sexual disease.
They didn't know what I was doing. They
thought I was washing my private parts.
That meant it was in an extreme condition that was incurable.
It was dangerous.
I'd see some friends walking towards
me. They'd change their route!
Meanwhile, my wife thought I was
using this sanitary napkin research
as a trump card to speak secretly with women
and to roam with the girls. I had become a pervert.
See God's sense of humor. I'd
started the research for my wife.
After eighteen months she left me.
But I didn't want to give up the research.
Somebody was making napkins out of
cotton. It was accepted by women.
But I was trying with cotton and it wasn't working out.
The property of cotton is that it will
absorb liquid -- with hesitation.
Ordinary cotton won't absorb the liquid instantly.
Even after absorption, if you pressed it gently
or the women closed their legs, the liquid would squeeze out.
Then what's the use of the sanitary pad?
Then I thought, instead of giving sanitary
pads to women and asking for feedback
why not ask for their used pads? That would reveal everything.
But how can you ask for used pads from women
in a conservative society like India?
If my wife was with me, I could have
used her pads to conduct the research.
But she had separated from me. She
was staying with her parents.
If I went and asked for her sanitary
pad, they would definitely have thought
the son-in-law is going to cast black magic on their daughter.
He's going to mesmerize her or something.
Then again, I had to depend on the medical college girls.
The agreement was, I'd supply
sanitary pads along with carry-bags.
They'd use the pads and leave them in the carry-bags.
I'd go and collect them like a municipal garbage cleaner.
It was a Sunday, I remember.
I was conducting my research.
But then my mother came near and saw that--
She thought her son was cleaning chicken for Sunday
because we usually eat
non-vegetarian food only on Sundays.
The moment she came closer, she saw other women's used pads.
She started crying.
My God! Somebody's done something
to my son. He's become totally mad
She spread her saree on the ground...
Put all her belongings on it...
Tied it into a knot... Then she also left me.
It takes six months to ready the team.
Don't start your branding till then.
At first they'll put anything into
the packets to finish the job.
Have them put the napkins on the table.
Someone can inspect them before packing.
We'll do the packing ourselves.
Remove any flawed product. Don't let it out into the market.
How's Feel Free & Clean as a name?
Or Feel Care? Which is better?
Why not have a Tamil name instead of an English one?
Sir, why don't you recommend one?
You suggest some in Tamil first.
Mother Care?
Okay. So go with Annai (Mother).
Annai or Amma. Might help you get more government loans.
They decided on Mother Care napkins.
And how do you feel about that?
It's nice. Because no one cares more than a mother.
So I think it's a good brand name.
My wife left eighteen months into the research.
Four months later, my mother also left me. Now I was alone.
After 2 years and 3 months, I found the real raw material.
Ordinary cellulose, or cotton, is derived from a plant.
What the corporations are doing is
they're also using cellulose, or cotton.
But it's derived from the bark of a tree.
That cellulose will absorb liquid instantly.
And it will retain it even under pressure.
Press it. The water will stay inside.
It didn't come out.
It's magic.
This is the material used by big companies.
It's their sixty-year-old secret.
I solved one problem. I found the raw material.
It's derived from the bark of a tree.
But how do you process it?
You need a multi-million dollar
production line to process this material.
Where could I get a million dollars?
Through trial-and-error for the next four and a half years
I succeeded in re-engineering that
big plant into 3-4 smaller machines.
Now any rural woman can produce a world-class napkin
with my machine.
Because I'm uneducated, I kept going.
If you're educated, what would happen?
You'd stop.
Why?
People are only using education as a tool to survive.
Not to achieve something.
I was seventeen when I got married.
My husband owned a confectionery store.
Slowly things began to change at
home. He picked up some bad habits.
Drinking. Gambling.
It wasn't long before he stopped caring about his wife and kids.
Arguing and beating became the norm.
He'd come home drunk. I'd ask him
to eat something, but he'd refuse.
He'd leave to get even more drunk.
Later he'd return and demand: Give me money, bitch!
How could I? How much had he earned to begin with?
The little he'd leave for household
expenses, he would take back.
If I tried stopping him, the arguing would begin.
The bottom line is I got used to the beating.
It happened every second or third day.
Wasn't long before it happened every day.
He owed money to six or seven people.
So he told me to go to bed with each one.
An hour each and my debts will be paid.
You're mine anyway.
You've already made my life hell, I said.
What will you do to me if I went with them?
He'd call repeatedly and ask to speak to me.
Said he wanted two hundred thousand
rupees. Five hundred thousand even.
Where could we get so much money?
So he'd beat her some more.
One day, he beat me over and over again.
He even threw hot oil at me.
I took my kids and left that very night.
Didn't even bother taking any belongings.
I didn't have a single rupee to my name.
After I lost my father, I saw my
mother struggle to support the family.
Now because of my research and the
machines that resulted from it
I was capable of creating
sustainable rural employment for women like my mother.
This is not a project for those who already have some ornaments
but are looking to buy more.
This is a project to only provide sustainable
employment for one's livelihood.
Note the word: 'Livelihood'. Not to buy an Audi car.
Whenever I am coming out of my town
I never book a return ticket.
It's not programmed like, We have to
install three machines in three days.
That definitely won't work, I know from experience.
We started traveling in the morning
and arrived here around noon.
But here nothing's been arranged.
Even the building is not open.
There is no electricity.
In some areas, we even have to wait
for days for electrical power.
In such cases, I'll hire a generator
or make other provisions.
But I'm not stressed because I
haven't paid for a return ticket.
Now they're cleaning the building.
Then we have to open the boxes.
Then we'll assemble the machines.
And then we'll give the training.
Awaken, friend, awaken...
We call them beemaru (sick) states.
Poor, under-developed states. These are the areas I'm keen on.
Just imagine an area where women
walk 19 km to fetch a pot of water.
If they have no drinking water on those five days
the whole family suffers because the lady can't work.
Now even on those days the women are able to fetch water.
I'm very happy now. I used to long for every cent.
To buy milk for my children. To send them to school.
I couldn't do any of that.
Granted, my parents would give me some money
but I had to ask them for it.
Now I don't need to ask anyone. I'm
working. I have money to spend.
Neither my family nor I have any worries now.
But my parents did object to my having a job at first.
They said my father and brother were still around.
I could tend to the cattle at home.
But I was getting depressed just sitting around at home.
And I knew the neighbours would start to gossip.
They do gossip.
Four neighbours, four gossip tales.
Now they say, She's out all day. What
kind of school keeps her so busy?
It's something new each time but I've stopped caring.
And so my mindset has changed.
I've built a new life for myself.
I used to be afraid to speak. I barely said anything to others.
I'd speak when spoken to but otherwise I'd stay silent.
It was as if I didn't exist.
But now? If others don't start the conversation, I will.
I'm speaking to you from a remote village in Chhattisgarh.
Okay sir, we can do it. But we intend to
work only in remote parts of the country.
We're not interested in metro cities. So that's why...
That's why I have yet to appoint any
dealers or distributors in my own country.
You know, there are 639 districts in India.
Even if a dealer was only required
to order five machines from me
just calculate how many I could sell in a single stroke.
Millions would fall on my table.
I never did that.
I'm shifting the billion-dollar industry's
profit to stakeholders of small groups.
So many industry people say my machine
looks like The Wright Brothers' plane.
It looks skeletal.
But if you keep the machine very simple
the women's group will attain breakeven very easily.
Secondly, they never need to bother
about servicing the machine.
Why am I using wood? I can use stainless steel instead.
Instead of a pedal, I can make small DC motors.
I know how to complicate the machine
with a bunch of cables and all.
When you complicate the machine, at
some point it will require servicing.
There are no servicing problems.
A rural woman can learn to use the
machine and troubleshoot too.
I turned a very complicated process into four simple steps.
First, uncompressing the cellulose into fluffy form.
That's done on a small, kitchen grinder-like
Then they pack the fluffy material
into rectangular cakes
Thirdly they will go to a
They will wrap the non-woven cloth
using a thermal heating method.
After that, because the rural women
are making the napkins by hand
for hygiene purposes, they have to disinfect them.
So finally before packing them they
will put the napkins inside an
The moment they take them out
they will pack them into a wrapper,
seal it, and the napkins are made.
This is the napkin they made.
Is it properly made, sir?
Yes. It's very nice.
She did good?
Not bad.
Now you make one.
Any rural woman can learn this process in a single day.
In this way we are creating rural employment
as well as improving hygiene among rural women.
That's called rural marketing.
That's called empowering a country.
That's called empowering a woman.
If I'd been this person before...
The one who has a job...
The one with confidence and ability to speak her mind...
I would never have put up with the beating.
I'd have hit him instead.
And if he was here that's what I'd do.
If you asked politicians or economists,
What is important for a country?
the economists might say currency.
Gold mines. Or coal mines.
Or offshore drilling and gas beds.
I say just empower women. It's
nothing but empowering the country.
If you give money to men and women,
their spending patterns are different.
If you give me money, even I would
spend on clothes, or shoes, or liquor.
But if you give the money to a woman
it goes to nourishing her children.
And education of her children.
Once a knowledgeable society is created
all the roads, dams -- everything comes automatically.
Say a woman is marketing napkins in this area.
And another woman has extra chillis and onions.
They're exchanging onions for napkins.
It's the barter system all over again.
Imagine bartering your products for others? Is it possible?
That's why I say multinationals will
never exchange products for anything...
other than this.
You people are still selling the
product. I've moved away from selling.
All the village women here used cloth.
And out of embarrassment, they'd re-use the rags
without first drying them in the sun.
So the rags would get infested with germs
and the women would catch some disease or the other.
At our regular women's meetings, they'd
tell us about each other's illnesses.
So our founder, Bunker Roy, began searching
for a solution to protect the women.
He wondered if there was a machine
we could setup for their benefit.
So he ordered these machines and
started this facility in July 2010.
Who knew about pads before? No one.
The elders still wouldn't be able to explain their function.
It's only the younger women who use them
because they're studying or since we've spoken to them.
During my research I tried giving away
free sanitary pads in my village.
The next day I saw many children playing with my napkins.
They had tied strings to the ends!
I saw many adults using the soft area to
clean the headlights of their scooters.
Why aren't sanitary pads used by rural women?
The majority of people think it's a double-A problem.
Availability and Affordability
In our experience we found a third
A -- Awareness -- was missing.
They napkin they will have to use to prevent illness.
That awareness is missing among rural women.
This is a subject that can't be tackled
by a marketing or advertising team.
Every time you see an advertisement,
it's of a girl wearing tight jeans...
Running behind a small dog, then jumping over a compound wall.
What are you saying? That sanitary pads provide comfort.
You never discuss the importance of cleanliness and hygiene.
They understand the point about comfort.
But what about it? The rural women don't have dogs.
Even if they did, they have no
need to jump over a compound wall.
Of course, there are the new commercials.
With that music.... There's always
some woman jamming in the background.
With these new sanitary napkin commercials.
The heart desires, so I can soar.
I'm, like, this is so inspiring!
Suddenly I'm feeling patriotic towards pads.
I'm telling you, the next big product is going to be...
Lady Bits.
Now with a top layer designed by Manish Malhotra.
For your girliness. And your wetness.
No! I want to wear white pants.
I want to sleep on my white bedsheets.
That's not a real issue.
That's not what chicks do.
They don't spend five days a month worrying:
Holy crap! White pants. Now I'll have
to go buy different colored pants.
So something more relevant would be nice to see.
The people we met from Tiripur this morning?
This machine is being delivered to them.
It's sixty kilometres away from here. A small satellite town.
They're going to cater to the suburb areas.
Coming out with my own brand is not an important issue.
I don't want to scale up. I want to scale deep.
Or branch out everywhere like a movement.
Now, by only investing a few thousand dollars
anyone can enter this business.
It was a centralized, macro-business
model since the Second World War.
Because of my innovation, it's become
a de-centralized, micro-model.
There's was no uneasiness on their part, or mine
because I'd start with the elderly women.
I'd chat with them and make small talk.
Then they'd ask about me, where I was from.
I'd tell them I was from Pardada Pardadi School
and I had brought some pads to sell in their village.
It would be great if you could help me.
And then they'd take over.
Wait here, my dear . We'll gather some women for you.
We made our pads for rural women.
Not city folk. They can get theirs from the stores.
We educated the villagers about this.
Now they buy pads on their own accord.
They want to protect themselves against disease.
Cloth usage has dropped. Most are using pads now.
So much so that even shops selling regular
brands can't cope with the demand.
We have an order for 2500 pads that I can't meet!
We've only delivered 600 so far.
We've run out of stock. What can I do?
We have to create a napkin-using culture.
That's only possible through a women-to-women model.
Here there are a lot of taboos, a lot of existing myths.
There's a belief in one rural community
that any woman using sanitary pads
will be blinded by their goddess.
Then how will they dare to use sanitary pads?
In another community there's a myth
that if a woman uses sanitary pads
she won't get married. Lots of beliefs are there.
Once a woman makes sanitary pads,
she will go tell other women
See, I've been using them for two
months. No goddess has taken my vision.
So every customer is going to become
my partner, my well-wisher
my propaganda agent, my brand ambassador.
They will take care of spreading awareness.
That's why I call what I'm doing building
a low-cost sanitary pad movement.
... and this is my friend.
I often come here to give her pads
which she then helps me to sell.
This is the same Guddiya.
Right, the one you mentioned before.
I give her pads, and she can tell
you how she feels about them.
I like them a lot.
Would you like to tell us more?
There are some taboos which can never be wiped out from India.
We have a custom where the girl, upon attaining menarche
is given a set of norms to follow.
Seclusion for five days is a norm for the menstruating kids.
She's not allowed to visit any public places.
She's considered impure and barred from entering temples.
And she can't cook or touch the household water supply.
She can't touch the laundry
and things have to be handed to her.
She's like the fly you scoop out of milk and toss aside.
She's not allowed to touch her brothers, her sisters
or even her own mother and father.
It amounts to untouchability.
Once the child attains menarche, she is supposed to stay at home.
About 23% of girls in India drop out of
school after the onset of menstruation.
Women must advance themselves.
They fall behind because they're afraid of men.
When a woman steps out of her home,
people say all kinds of things about her.
But they shouldn't lose courage.
They should insist on standing
shoulder-to-shoulder with any man.
Nowadays women are advancing further and further.
And they can do anything men can.
Once women earn their own living
they can stand on their own feet and leave men behind.
I've been here the last thirty five years.
I'm very close to the women and know them well.
When I meet them I see
their children stop going to school once they reach puberty
because they're not able to protect themselves.
And the women don't have the proper materials
so they also feel insecure during their periods.
It was on my mind for many years.
How can we solve this problem?
Multinationals were making this product
and it required millions in investment.
Now I came to know there's one Mr. Muruganantham in Coimbatore
who is able to give us machines that we can afford.
Once the machines came we had a problem.
We don't get eight hours of electricity.
At the most we get three hours a day.
Some days we get none.
They've only worked one-third of the shift,
no? So it won't be more than 1500 packs.
It should be 2500 in the training period.
Then it has to go to 4000 packs a month.
Only then can we reach our business...
neither profit nor loss...
- Breakeven? - Breakeven.
When I was young, whenever I heard the sound
ooo-AAA ooo-aa ooo-aa, I'd be a little afraid. What was it?
My mother said it was an ambulance or fire engine.
Then I learned that other than ambulances and fire engines
cars used by politicians and officials also have sirens.
Sirens on fire engines or ambulances,
maybe it's to save many lives.
Why do politicians need sirens? What's their urgency?
They say they're rushing to do some good for society.
They've rushed for 67 years since
independence. What have they done?
We have to make a lot of adjustments
around this electricity problem.
At the unit we've got seven women plus one supervisor.
And they really adjust to the situation.
They get up early and come to work at 6 a.m.
That shows their level of interest.
They really want to learn and commit to this unit.
In our village, we don't have
electricity. We use kerosene lamps.
And nowadays kerosene is too expensive.
That's why we were chosen to come to
India to learn solar engineering.
Us village women, we do domestic work. We just stay at home.
Do the cooking, sweeping, look after
the kids, prepare their food.
The men work in agriculture. Some
go fishing, and we sell the catch.
That's how we earn money in our country.
- You malum (understand)? - Malum. Malum.
- This... what's this called? - Multimeter.
Multimeter malum?
Small malum. Small malum.
Two months ago, our Minister of
Women came to visit us from Fiji.
She visited the sanitary pad factory.
And she felt us Fiji women should take this course too
because we don't have such a factory in Fiji.
We were so excited.
All nine ladies felt it was so simple to operate the machine.
They can go back to Fiji and open a
factory. They can work there as a team.
I hope all of Fiji will be proud of us.
We've trained to make sanitary pads and
we're going to start a factory in Fiji.
Fiji is the same as India. Some women don't use sanitary pads.
They just use cloth because the
cost of pads nowadays is going up.
They called me a madman. A pervert.
Then suddenly I was in the limelight.
I was continuously seen in newspapers and magazines.
I was live on TV.
Then the same people, with the same tongue
they said, I always knew this guy would amount to something.
Very importantly, those who concluded
they would expel me from the village
they come to my home and ask me to inaugurate temples and so on.
I laugh, but I'm laughing inside my heart.
On January 10th we started the training.
And we felt the girls are ready
to start the unit.
What did you do when your girls reached puberty?
You told them not to go out during their periods.
Go out after 4 days. You're looking guilty.
Please don't do that anymore.
While you were on your way, I was
speaking to a venture capitalist.
Another offer?
Yeah they offered some U.S. dollars. I refused.
Left the people wondering. I didn't
even show any interest to get money.
I explained what I need. Not
money. I told them I need people.
To do social entrepreneurship, we need people. Not money.
I started in order to make a
low-cost sanitary pad for my wife.
I did it.
Then I saw poor women like my mother
who were unable to find sustainable rural employment.
So far I've supplied 643 machines
across 23 states in India.
What I'm trying to do now is:
I want to make India a 100% sanitary napkin-using country.
And I want to create not less than
one million jobs for poor women.
So my dream, my imagination, keeps expanding like this.
I'm looking through my binoculars at the entire world.
My God! There are hundreds of countries
where sanitary napkins aren't accessible.
Now my dream is getting bigger and bigger.
Why not start a world movement in
making low cost sanitary pads?
Why not make all developing nations
100% sanitary pad-using countries?
By the way, why not create 10 million jobs?
Welcome.
It may seem crazy to you.
He's shooting this.
That's my daughter.
Yes, you must be crazy to dream something big.
To achieve something big. That's all.